Skive Festival had the wireframes ready for their new smartphone app, but needed the design layer aligning it visually with the website and their existing print elements.
Following Apples Human Interface Guidelines I designed this app with usability as a very high priority. People using it would be on a flaky 3G network in a loud environment and likely drunk. I tried re-using the default Apple UI components where possible as their functionality are instinctually understood by iPhone users. I also spent a lot of time testing my initial design prototypes on actual iPhones to make sure the buttons worked intuitively and was big enough to touch easily on the small screen.
This app proved to be a very frequently used tool among the festival guests and as the first official app for Skive Festival it was a big hit.